Behind every business that depends on one person, there's a person carrying too much.

Psychology-based coaching for owners of small teams, for you as well as the business.

First round starts 13 January 2027 · Founding price €297 instead of €497, for the first group only

"I kept performing while running on empty long before I knew how to name it. That's why I coach the person, not just the processes."

Gudrun Smith, Dipl.-Psych.

It looks like a business problem. Often it isn't only that.

"I can't delegate."

Often underneath: if I let go and it goes wrong, it's on me.

"My team frustrates me."

Often underneath: exhaustion that has turned into irritation.

"I can't switch off."

Often underneath: months without a real break, in the body and in the head.

"I keep putting off the big decision."

Often underneath: fear, dressed up as being busy.

Most coaching works on the surface. I'm a psychologist, so I work on both.

Behind every business that depends on one person…

…is a founder holding it all together with sheer willpower. Let's build sustainable systems and momentum so your venture thrives without burning you out.

Sounds familiar?

If you recognize yourself in these moments, you are far from alone:

You're spending more time running the business than doing the work you actually love.

Every single decision, client message, and operational bottleneck starts and stops with you.

Taking a genuine week off feels like a risky indulgence that could break everything you've built.

You're fine, really. Just tired in a way a weekend doesn't fix.

Your route in Grounded + Rising Coaching

Six weeks. A route that winds through your work and your life.

  1. Start: Join the course

    Your first chapter opens straight away.

  2. Weeks 1–2

    Assess

    You finally see what's really happening, around you and inside you.

  3. Week 3

    Accept

    It's a pattern, not a personal failing.

  4. Week 4

    Recalculate

    A route you designed yourself, one you can actually live with.

  5. Weeks 5–6

    Advance

    Your team decides. Your day off is a day off, in your head too.

  6. Destination

    Lighter, and still fully in charge.

Gudrun Smith, Dipl.-Psych. in red jumper

Gudrun Smith, Dipl.-Psych.

I'm a health and traffic psychologist and burnout coach. I have run my own businesses for thirty years, so I know what it is like when everything depends on you.

For more than twenty years I've worked with people under pressure, and it's always the same: the business problem is real, but there's a person underneath it.

My coaching rests on psychology, not on motivation tricks, and it stays inside what coaching can do.

Diploma in psychology (Dipl.-Psych., equivalent to a Master's degree)

Health psychology curriculum and burnout coach training

Systemic coach (DCV)

Member of the American Psychological Association (APA), including Division 38, Health Psychology

It looks like a business problem. Often it isn't only that.

"We just need better processes and clearer KPIs."

Often underneath: Unspoken mistrust, fear of accountability, or leaders talking past each other rather than working through tension together.

"Our team lacks motivation and authentic ownership."

Often underneath: Hidden burnout, conflicting strategic priorities, or decisions imposed top-down without emotional buy-in.

"We struggle to retain top talent and key leaders."

Often underneath: An environment of psychological unsafety where high contributors feel undervalued and emotionally depleted.

"Cross-functional collaboration is constantly blocked."

Often underneath: Departmental silos protected by territorial insecurity and unaddressed interpersonal conflicts at executive level.

When leaders look beneath the operational surface, sustainable change begins.

See and hear how I work

Short lives and videos, so you can get a feel for me before you decide anything.

Start here: who I am and how I work

5 min intro • Video guide

How we find clarity and build your next chapter

12 min • Deep dive session

Overcoming hesitation and taking real first steps

18 min • Q&A Session

Not ready for a course yet?

Start with the free 4-step Reroute course

A short, practical first route through Assess, Accept, Recalculate and Advance. It's the same four stages as Grounded + Rising, so you can try how it works before you commit.

Four short steps you can work through at your own pace

Worksheets to map where your business still runs through you

A clear next step when you're ready for more

✨ 100% Free · No credit card required

Ready to find your direction?

The first round starts on 13 January 2027, with live Route Checks every Wednesday at 7pm Berlin time. The founding price of €297 is for this first group only.

First round starts 13 January 2027 · Founding price €297 instead of €497, for the first group only

Ready to find your direction?